Optimizing Team Engagement

By April Jasper, OD, FAAO

In today’s optometric practice, where change is constant and expectations are high, the success of our patient care and business performance is deeply intertwined with something often labeled a “soft skill”: team engagement. However, what I’ve come to realize is that team engagement isn’t soft at all—it’s strategic. It’s measurable. And it may be the single most overlooked key to practice growth.

This article is dedicated to helping you understand the profound impact team engagement has on culture, patient experience, and profitability—and how we, as leaders, can cultivate it meaningfully.